Cosmoprof Bologna: a Worldwide Success

The 45^thedition of Cosmoprof Worldwide Bologna, which ran from 9-12 March 2012, confirmed the substantial solidity of the Exhibition maintaining a positive outlook for the future.

175.703 attendees in four days confirm that Cosmoprof is one of the most international shows among the largest Italian exhibitions. It’s a cornerstone event for foreign exhibitors, which have increased by 5% this year, as well as for international attendees, which were more than 40.000.

Hundreds of exhibitors coming from more than 70 countries have showcased their products during the four-day event.

The beauty market is constantly growing and Made in Italy beauty products continue to gain ground. In 2011 the turnover of beauty products made in Italy reached figures close to 9 billion Euros.

 “Thanks to such results Cosmoprof Worldwide Bologna confirms its role as the leading global industry rendezvous – states Duccio Campagnoli, President of BolognaFiere and SoGeCos, the event organizer. Such goal has been achieved with concreteness and commitment, which is a further drive for the BolognaFiere project to restart from this edition to strengthen its position as the largest international platform of the cosmetic and wellness industry and to give an even stronger support to the Made in Italy products. This is why we are really pleased with the confirmation given by the impressive attendance of foreign visitors”.

The members of the Italian Association of Cosmetic Manufacturers (Unipro) expressed their satisfaction together with President Fabio Rossello who says “This Cosmoprof is concrete: during the Fair, the industry responded with innovation and courage to the requests from International buyers visiting Bologna from across the world. This new edition of Cosmoprof infuses us with bright optimism for the future thanks to the commitment of the BolognaFiere Group, the cooperation with Unipro, and the synergy between our association and the organization of the event.

Font: Cosmoprof.com and Il Giornale del Lusso

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